How to Make Money in Youtube? That is a question worth exploring and some may say it is easy and you simply just make videos, upload them in Youtube and make money with adsense. If it is that easy then everyone would be doing it. Far from it though because making videos alone and the editing involve is already hard work but it is completely doable and many people have been doing it amassing full time income.
Table of Contents
- How do people make money with Youtube videos?
- The Cut and the Unknown
- The Equipment and the Time it takes to make the Videos
- Despite all that, here are a list of some of the most profitable Youtube Personalities
- Final Take Away
A single Youtube video hitting hundreds of thousands of views is already great but how amount 10 million views? 100 million views? Wow that is impressive! Some videos have even exceeded 1 billion views which is phenomenal! Many of them are in the music industry like the “Blank Space” by Taylor Swift or “Uptown Funk” by Mark Ronson featuring Bruno Mars. What about regular people though who are simply making funny views? Yes they have gone viral too. I supposed the key to having a viral video is that it has to be unique, funny, controversial, inspirational, attention grabber and even stupid ones just like the PPAP (Pen-Pineapple-Apple-Pen).
I say stupid only because it is a very simple idea and yet has a very powerful effect. The guy behind it is actually a genius even kids love it. My 2 year old nephew likes watching it and he gets to stay in one place once he hears the song Pen-Pineapple-Apple-Pen. Now it is stuck in my head because it got played over and over. I have to admit, the beat is simple and yet it can catch your attention and now a lot of people in Youtube have been making their own version of the video.
How do people make money with Youtube videos?
Let’s look at some examples here and just to make you aware, Youtube is own by Google and it is being monetized through Adsense. Some are being paid through Sponsorships while others are marketing and selling their own products.
The crazy numbers are in so let’s begin:
Supposed you have ONE video with exactly 1,000,000,000 views, the payment we will use as an example in this is the CPM (Cost per Thousand) “M” is the Roman Numeral for One Thousand. To make the calculation easier to remember, let’s say CPM is $1 which means that you get to earn $1 per 1,000 views you manage to accomplish.
1,000,000,000 divided by 1,000 = 1,000,000 multiplied by $1 = $1,000,000 Now it is very rare that you get 1 billion views on your videos all the time but this is a good number so far for only one video. Thee CPM rate varies also and it can be as low as $0.10 to as high as $5.00 you just never know.
Let’s look at a more reasonable and doable number calculation having the same CPM of $1 and if you have just 100,000 views you would earn $100.
100,000 divided by 1,000 = 100 multiplied by $1 = $100 and remember this is just for one video. Imagine if you are doing this consistently and creating videos that generates hundred thousands of views you will have a snowball effect of your earnings overtime. Once the video has been created it will just be watched over and over again making you money even in your sleep.
Not only that, you can also attract companies small and large to advertise in your channel and get paid for it from $5,000 upwards. If you have a strong followers and you are popular chances are they will be competing to partner with you and advertise what they have to offer. The advertisements and informercials on TV can cost them a lot so more and more companies are gearing towards Youtube for cheaper alternative with the same reach for customers if not more.
How about selling your own products in Youtube. Yes many people have been doing it for years. They do reviews of make ups, cosmetics, electronic gadgets, geeky stuffs, vitamins and home remedies you name it.
You do not have to be so talented and gifted to become a Youtube star. Just be creative and unique. In fact, you don’t even need to show your face to become viral. One example is DisneyCollectorBR who reviews toys for babies, toddlers and pre-school children. She has over 8 million subscribers and more than 12 billion total views on her channel. With that amount of traffic or views, she can definitely attract sponsorships besides her adsense income. She actually rakes in about 3 to 5 million dollars a year.
The Cut and the Unknown
While making viral videos are doable, you also have to realize that not EVERY view is monetizable which means it diminish your actual earnings too. There are many variables to keep in mind and one example is the ever growing popularity of ad blockers. You know how it is when you try to view a Youtube video or open up a page and those advertisements pops up and you don’t even want to see them? There are plugins, add-ons or browser extensions that people are now increasingly using.
The fact that not all of the videos you create will have millions of views is also concerning to think about and the sponsorships and advertising companies you are hoping to attract will likely pick those on the top of the chain having billions of views hence the top 1% of Youtube personalities only. That makes it a lot harder for the other 99% to make good money.
Your diminished revenue is even getting lowered because Google takes its cut of 50% more or less depending upon whether it is for displaying ads with Adsense for content or Adsense for search according to the revenue share guidelines of google.
The Equipment and the Time it takes to make the Videos
Shooting videos is one thing and editing it is another which both takes up time to have a completed video ready to be uploaded in Youtube. If you are a one man/woman show, you would be doing it all and if you have a day job, it makes it even harder to dedicate the time you need to succeed. Let’s say you have a team or friends that can help you with the process, it would make it a lot faster to do the job but also you would be sharing the revenue with them and that is pretty much the same thing in terms of your earning potential.
Despite all that, here are a list of some of the most profitable Youtube Personalities
Perhaps we can learn something from them as to how they became viral and what ideas they came up with to get where they are. It is just simply amazing to think about that they have crack the code to financial freedom and they do not have to work until they retire at 65 or 70. One can only speculate the fluctuation of how much they are earning and these are not even the top three, they are just some of the ones that are successful.
They have several Youtube channels and this one alone has over 22 million subscribers and over 6.2 billion views. What they do is they make sketch comedy that can easily become viral. Comedy is always going to be a hit if done right because it is helping people become joyful. Who doesn’t want comedy? I love comedies. Estimated yearly income is anywhere from $600,000 to $4 million a year
There is no better way than to do what you love and get paid for it. This guy plays video games mainly minecraft and he talks as though he is in the game. He is role playing like a champ! His channel has more than 17 million subscribers and over 6 billion total views. The approximate yearly income is from $400,000 to $2.6 million.
3. TobyGames, Toby Turner, Tobuscus
Toby Turner has three channels with combined subscribers of more than 15 million and over 3.5 billion total views. His yearly income for all three channels is approximately $250,000 to $1.9 million
Here is a comprehensive list of the top 5,000 Youtubers from SocialBlade.Com
Final Take Away
It is a very lucrative way of generating income but at the same time it requires a great deal of effort without a guarantee of success that your video will become viral. Some people do it as a hobby and others do it because it is their passion to be on camera. In these days, it is very easy to create videos because of smartphones capable of producing high quality results and there are many apps you can download for editing purposes.